Victor Gobbi
Hi there! I'm a Marketing Specialist with 6+ years of experience in advertising and marketing, currently working as an Account Coordinator for Microsoft.
I have an extensive experience in digital marketing and management of creative departments, working with clients such as Amazon, Google, Walmart, Delta Airlines and Unilever.
Work experience
Account Coordinator LATAM, Digital Marketing Specialist
Microsoft Advertising
Currently
SR Marketing Analyst
Aloo Telecom, Cartesian Group Company
Management of social media, corporate blog, email marketing, SEO, SEM, Google Ads, and Facebook Ads; Lead generation; Offline and online media planning; Analysis and measurement of results with Google Analytics; Production of corporate events and webinars in Brazil; Management of marketing and CRM automation softwares such as Salesforce and ORACLE Eloqua; Client-agency relationship; Management of marketing and PR campaigns with B2B focus.
Inbound Marketing Specialist
Labbo Digital
Management of inbound marketing strategies and coordination of the creative content team. Social Media Manager Palato | Brazilian supermarket chain Social Media management; Content production coordination for corporate blogs and email marketing; Ads management with Google Ads and Facebook Ads.
Copywriter
Palato | Brazilian supermarket chain
Copy for advertising campaigns; Development of institutional material, Content copy for blogs and social media.
Assistant Art Director
Palato
Art direction for advertising campaigns, institutional materials, and promotional pieces.
Intern
EBC (Empresa Brasil de Comunicação)
Creation of advertising campaigns for public TV and Radio; Development of marketing strategies, content creation, screenwriting, and TV production.
Skills
Social Media Management, strategic planning, excellent communication and copywriting skills, marketing analytics, Facebook Insights, Facebook Ads, Google Ads, Linkedin Ads, Google Analytics, Hootsuite, HTML/CSS, WordPress, Oracle Eloqua, Salesforce, Adobe Creative Suite, Canva, MailChimp, Hubspot.
Education
B.A. in Social Communication - Advertising
Centro Universitário Tiradentes
2017
Specialization in Digital Marketing
ESPM
2021
Coach Your Team to Success, Design Thinking for Entrepreneurs
Google New York
2019
Copywriting for Advertising
Escola CUCA
2018
Intro to Graphic Design
California Institute of the Arts, online
2016